Posts Tagged ‘ sport ’

Sir Alex’s record in type

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espn magazine April 29, 2013

The design of a magazine with such great subject matter—sport—must be tremendous fun.

But not all of ESPN magazine is about looking good, even though it does just that. Two of the articles in the late April issue focus on a subject that seems to permeate so much of sport. And that is drugs.

The first discusses an illegal synthetic marijuana drug know as Spice, widely used by young athletes and reported in detail through a feature story about the Alabama football program. The second concentrates on Tyrann Mathieu, a highly skilled and successful LSU player, struggling with drug addiction but hoping to be picked in the NFL draft, despite his history with drugs: failed drug tests while at LSU and an arrest record for possession of marijuana following his successful re-enrollment to LSU after being kicked out of the football program a year earlier.

Serious stuff for sure, but the pages look great too.

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Football and banking

When I refer to football, I naturally mean the game played throughout the world where the players kick the ball with their feet. The image below is  an interesting one. This is the opening spread about the US footballer Landon Donovan. With a fine portrait by the photographer Peggy Sirota.

But why this style of typography I ask myself?

It is indeed striking typography, and a striking page layout. But the analogy for the typography comes from bank notes, rather than sport.

You could argue I suppose, that the idea of money and sport is an obvious one. And I would have to agree, but there are several spreads in the magazine that use the same style of typography. The one below Landon of mountain rescuer Michael Ferrara, clearly has nothing to do with finance. So does form follow function, or is it just cool?

Something to think about.

[ Outside magazine January 2011 ]